Join Automation Alley and a panel of international business experts as they share their firsthand insights about the opportunities and challenges of doing business worldwide. They will also demystify the export process and explain why the opportunities to sell overseas far outweigh the challenges. You will learn about the many resources designed to help small- and medium-sized companies launch their products around the world. Speakers will provide case studies on how companies can best position themselves to take advantage of business opportunities overseas while sidestepping some of the common hurdles faced by first-time exporters. They will also focus on countries around the world with the highest demand for Michigan’s goods and services.