Senior Marketing and Pricing Lead - Southfield, MI
As a Senior Marketing & Pricing Lead in the New Product Innovation Team, you will be part of a unique, cross functional R&D team tasked with rapid evaluation of a wide range of new products and services utilizing future technology. We are looking for a candidate to work with us on innovative products and services inside and outside the vehicle spectrum. The primary responsibility of this role is to develop pricing strategies that maximize business objectives through discovery of target customer needs and market dynamics.
What you'll be doing:
- Work with internal cross functional teams to hypothesize new market opportunities with high value-creation potential while considering the strengths and assets of DENSO
- Initiate and cultivate relationships within the targeted markets, attend industry events, engage and interact with potential partners and customers
- Own responsibilities for pricing study, customer acquisition and support planning product roadmaps
- Lead / coach teammates in marketing best practices and pricing frameworks
- Monitor competitive and tangential market pricing landscapes, develop marketing and pricing tools geared towards rapid evaluation of projects
- Conduct primary and secondary research of market sizing and segmentation, trends, competitors, growth opportunities, focus groups, etc.
- Lead external resources related to sales and marketing
- AND MORE...
DENSO International America, Inc.